Page Weight Matters – Chris Zacharias

TL;DR: “Many of us are fortunate to live in high bandwidth regions, but there are still large portions of the world that do not. By keeping your client side code small and lightweight, you can literally open your product up to new markets.”

I was just about to give up on the project, with my world view completely shattered, when my colleague discovered the answer: geography.
When we plotted the data geographically and compared it to our total numbers broken out by region, there was a disproportionate increase in traffic from places like Southeast Asia, South America, Africa, and even remote regions of Siberia. Further investigation revealed that, in these places, the average page load time under Feather was over TWO MINUTES! This meant that a regular video page, at over a megabyte, was taking more than TWENTY MINUTES to load!

Source: Page Weight Matters