Recently, there was much ado about an Apple patent that was filed, where it would allow users to locate people near them, and browse a small profile. In a personal discussion, some friends and I agreed that it wasn’t that likely that Apple would ever actually make something like this, but here they were patenting it just the same. I thought to myself, “this seems like something OKCupid would do.” Lo and behold, that’s exactly what they’ve done!
OKCupid first came onto my radar because of their excellent blog, OKTrends, where they occasionally perform statistical analysis of the people using their site. Everything from what you should send in your first message through what types of photos tend to get the best ratings is covered. They recently wrote an article called, “What if there weren’t so many white people?”
A friend tried to show me her profile, but since it was private to OKC users only, I ended up making one myself. The site is so well designed that it gently pushes you along to fill out your profile and answer match questions, all the while rewarding you by moving a bar from left to right labeled “Profile Completion”. Needless to say, my profile is now complete. Damn you, gamification! Continue reading “OKCupid App Adds Geo-Location. Is This Awesome?”